газети

Factors of Psychological Influence Headlines of Newspapers “ Vysokyy Zamok”, “ Ekspres”, “ Ratusha”

The article determines the psychological impact of newspaper headlines as a hidden, unconscious change in attitudes, intentions, perceptions, and ratings of readers. The essence of the psychological impact of the newspaper headline is the penetration into the psyche of recipients to read the materials of the newspaper, its acquisition, change of views, motives and attitudes.

PSYCHOLINVISTIC FEATURES OF POLITICALENGAGEMENT OF REGIONAL NEWSPAPERS

The research methodology was in the following procedures: two regional periodicals were selected: Kryvyi Rig city newspaper Chervonyi Hornik (Ukrainian language) published in Kryvyi Rig and the weekly social and political newspaper Slovo (Russian language) Odessa (Ukraine). In each printed periodical, 5 political issues (a story about the politics or its party) 44 were selected for the period from January 1, 2006 to February 1, 2008.