tourist flows

TOURISM INDUSTRY IN UKRAINE: PROSPECTIVE DIRECTIONS AND CHALLENGES OF MODERNITY

The article reveals the meaning of "tourism" and presents the classification of its varieties. The tourist flows and tourism competitiveness index of Ukraine are analyzed in this research.  The most attractive types of modern tourism and its issues are considered by the authors. The main obstacles of the tourist business in Ukraine and possible ways how to solve them are outlined. Much attention is paid to the essential types of tourism activities that contribute to its further development and characterize the problems of modern tourism in Ukraine.

STATISTICAL AND SOCIOLOGICAL TOURISTS' ATTITUDE ANALYSIS OF THE MYSTICAL TOURISM DEVELOPMENT IN THE LVIV REGION

Considering the potential of the Lviv region, it is worth researching the determination of further development and identifying the attitude of tourists to the mystical tourism, whereas this destination can be perspective and bring additional money to the economy of the region and the country. That is why the authors conducted a sociological survey by questioning tourists to identify their attitude to the opportunities and prospects for the mystical tourism development in the Lviv region.