TECHNOLOGIES OF REFLECTIVE MANAGEMENT OF HUMANS RUSSIAN MEDIA AND FIGHT AGAINST IT

2018;
: 70-77
1
Lviv Polytechnic National University

It is described the informatively-psychological danger of technologies of reflexive management to influence on Russian people by mass-media. It is revealed manipulative influence on consciousness, psyche of people through the plausible, selective, incomplete information, which changes the valued reference-points, reduces a psychical health, and assists the human, material, territorial losses of Ukraine.

It is educed that informatively-psychological technologies of reflective management of people by Russian mass-media  deform consciousness, psyche and is not only the problem of Ukraine but also problem of countries of Europe, America, that carry out approvals against Russia. Using informatively-psychological technologies of reflective management, the Russian mass-media incarnate the aim of the Kremlin steering – to admit Russian in Ukraine state, to agree with the Moscow scenario of adjustment war on Donbas: to carry out federalization of Ukraine, and to add it to Euro-Asian Union.

It is suggested to create the single Ukrainian system of the informatively-psychological opposing with Russian mass-media, systematic carry out mediaeducation, also it is recommended to create individual methods of defence and opposition to informatively-psychological influence of mass-media by technologies of reflexive management of people.

It is determined that the measure of danger of information-psychological zombying by Russian and pro-Russian media which impose to the audience feeling of hate to Ukrainian authorities, president and to all Ukrainian are millions of people who suffered from hybrid war, losses of civil people and militarymen, material, territorial and financial losses of Ulrainian state due to long-term deception of Russian media which proclaimed «defending compatriots» on Donbas but really seiczed one third of Donbas and hiddenly conquering consciousness and subconsciousness of UKrainian people and urging them to unmotivated actions by promoting Russian doctrines to Ulrainian socium.

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