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MODERN METHODS OF SUBMITTING INFORMATION IN THE CONTENT OF ALL-UKRAINIAN TV CHANNELS: FROM LONGRIDE TO FINISHING

In the article, the author examines the problems associated with increasing the relevance of television news programs in the context of intense competition between television and such modern media as news feeds, blogs, social networks, YouTube channels, which, due to their technical capabilities, can provide higher operational efficiency. presentation of news content compared to traditional televison news releases.