October 17-18, 2024


Marketing and Logistics in the Management System: challenges of digital globalization

ML-Conference

Lviv, Ukraine

15th International Scientific and Practical Conference on Marketing and Logistics Problems 

Date: October 17-18, 2024
Venue: Lviv Polytechnic National University (Lviv, Ukraine)
Language: Ukrainian, Polish, English, German
Format: mixed (face-to-face and remote).

Dear colleagues!

We invite you to seize the opportunity for professional growth at the 15th International Scientific and Practical Conference on Marketing and Logistics Problems, held from October 17 to 18, 2024, in a mixed format (face-to-face and remote).

CALL FOR PAPERS

The conference scope is planned on the following topics:

  1. Marketing and logistics under wartime conditions
  2. Marketing and logistics prospects at Industry 5.0
  3. Logistics and supply chain management
  4. Digital transformation of the economy: opportunities and threats
  5. Market relations globalization in the conditions of the geopolitical challenge
  6. Marketing and logistics education: today's challenges
  7. Conscious consumption promotion: dissemination of EU practices

PUBLICATIONS ON THE RESULTS OF THE CONFERENCE

Conference materials: electronic collection of abstracts of reports (with ISBN assignment)

Collective monograph in English Marketing and Logistics: Innovations, Strategies, Society (electronic publication in a foreign edition)

 

ORGANISERS

Lviv Polytechnic National University

NGO “Ukrainian Marketing Association”

NGO “Association of Marketers of Ukraine”

NGO 'Ukrainian Association of Logistics'

Maria Curie-Sklodowska University

Poznan University of Technology

University of Social Sciences

Cracow University of Economics

University of Applied Sciences in Bielsko-Biała

West Saxon University of Applied Sciences of Zwickau

Polish Economic Society

Matej Bel University

International University of Logistics and Transport in Wroclaw