Look at today’s television guide and watch some of today’s programs. Identify any examples of the segmentation of programming you encounter. Relate notions of vertical and horizontal programming and segmentation to people’s daily routines and think about how this informs and affects the program choices they make.
The article deals with the peculiarities of creating an online media, using different advantages of Internet. Since its launch, the Internet has been picking the audience in the traditional media, forcing or thinking about survival issues. The adaptation of traditional media to digital age conditions are doing, largely by switching from one sector med in a market a few.
The article is devoted to the study of the history of the formation of the theory of
reasoning in the context of the changes in philosophical knowledge in the second half of the
twentieth century. The main directions of the theory that have had the greatest influence on
the formation of the theory of argumentation, in particular, the neorortex of H. Perelman and
S. Tulmin, the pragma-dialectics of Ehmeren and Grootendorst, are analyzed. Characterized
by the main problems posed by the theory of reasoning: the interaction of the speaker and the
The results of scientific research concerning features of regional news of Luhansk and Donetsk regions are examined in this article as well as empirical analysis of possibilities of TV channels of beforementioned regions and monitoring of expectations of recipients who live on the edge between the territories occupied by Russia and the territories under control of Ukraine.
The following aspect is examined in this article: the concept of creating news on regional TV channels consists of informing about all spheres of life organically combined with regional, national and universal values.