augmented reality

Augmented reality (AR) in printed books brings new possibilities for enriching the reader’s experience as well as making the product more attractive to customers. In order to investigate the functionality of augmented reality elements in books and the feasibility of their use this article analyses the Ukrainian AR book market; identifies the Ukrainian publishers that use the technology, describes the promotional activities they do for such books; and assesses the possibilities of readers’ access to AR elements in the analysed books.

This article explores the peculiarities of using immersive technologies in art. This sphere of human activity is not separated from all the changes that take place in the process of social informatization. As it is stated in the paper, the main information technologies that are commonly used by most art institutions and artists today are augmented reality and virtual reality, which offer a wide range of opportunities to implement their ideas. As for artworks presented in the form of paintings and exhibits, the use of augmented reality prevails here.

This paper presents a comprehensive study on the development and application of augmented reality (AR) and virtual reality (VR) technologies for interactive thematic learning and cultural heritage exploration. The main objective is to design an information technology framework that combines the accessibility of no-code AR constructors with the flexibility of professional development environments, enabling teachers and students to create educational content without requiring advanced programming skills.

The study explores the development of a mobile application for text translation in augmented reality (AR). The primary goal is to integrate modern technologies to ensure accurate text recognition, high-quality translation, and proper visualization of the output directly on the original plane. This tool aims to simplify access to information and improve interaction with foreign-language texts in real time.

In recent years, the number of accessories and headwear purchased on the Internet has been increasing, and at the same time, the percentage of product returns has not decreased. One approach to solving this problem is virtual fitting rooms. Accessibility to the online fitting system for accessories and headwear and the quality of fitting are important criteria for users. Existing systems for online fitting have shortcomings with occlusions, reflection of lighting and shadows, and the accuracy of reproduction of goods on a person in relation to the environment.

People with autism find that interacting with a computer or tablet is less stressful and more attractive than interacting with people. The analysis of information technologies developed both abroad and in Ukraine reveals the lack of systematic support for the education processes of people with autism. In this context, the development of personalized information technology support for the learning processes of such students is an urgent scientific and practical task.