dialogicity

The article explores the role of language as a tool of modern Russian manipulative propaganda. It establishes that the language utilized by totalitarian regimes to shape an alternative reality is referred to as “Newspeak”, a term inspired by George Orwell’s novel “1984”. This artificial language serves the totalitarian system by creating a fabricated reality that benefits the propagandist. Modern Russian Newspeak is not a novel concept; while Orwell coined the term, the underlying idea predates him.

The relevance of the study is determined by the need to find the means of achieving “multi-voice” media text that are optimal for the implementation of the journalist's communicative tasks; one of such tools is the particle movlyav. The article aims to investigate the communicative potential of the the particle movlyav in modern online media texts in the Ukrainian language, the task is to identify the functions of the particle movlyav, the emotional and evaluative load which it gives to the text.