REGULATORY SUPPORT FOR THE FUNCTIONING OF THE FINTECH ECOSYSTEM OF UKRAINE
Purpose – The purpose of this research is to analyze the current state and development dynamics of Ukraine’s fintech ecosystem in the context of digital transformation, the Russo-Ukrainian war, and economic instability. The study aims to identify key regulatory, technological, and market factors that influence the resilience, efficiency, and sustainable growth of the fintech sector and to provide evidence-based recommendations for enhancing its performance and integration into the global financial system.