онлайн-маркетинг

Information system of feedback monitoring in social networks for the formation of recommendations for the purchase of goods

This paper describes an information system for monitoring and analyzing reviews on social networks to form recommendations for the purchase of goods. This system is designed to be used by customers to speed up and facilitate the search for the necessary products on e-commerce resources. Successful selection of a quality product according to the desired criteria is extremely important, as it saves search time and customer money. Analyzing comments on the network, the information system recommends the product if there is a preponderance of positive feedback on it.