SUSTAINABLE DESIGN: INTEGRATION OF RECYCLED RAW MATERIALS INTO THE PRODUCTION OF SOUVENIR PRODUCTS
The article examines the relevance of integrating recycled raw materials into souvenir production as a key direction for sustainable development. It is emphasized that contemporary environmental challenges, such as resource depletion, increasing waste, and environmental pollution, necessitate new approaches to production processes. The use of recycled materials, including plastic, paper, rubber, and military waste, helps reduce the environmental footprint, conserve resources, and foster responsible consumer practices.