Diversity of Advertising Content of Such Channels as “1+1”, “STB” and “Novyi Kanal” Over a Period of 2016–2019
Nowadays, advertising is becoming more and more important day to day. The major task of advertising is not only drawing the attention as well as the interest of potential customers. It also should inspire the consumer to feel the necessity of possessing a specific item of goods, and, as a result, buy the advertised products, which is actually the fundamental final objective of the television advertisement.