THEORETICAL AND METHODOLOGICAL FOUNDATIONS OF MANAGING INVESTMENT SUPPORT FOR BUSINESS DEVELOPMENT UNDER CRISIS CONDITIONS
The study emphasizes the issue of restoring investment activity and stimulating the expansion of investment operations in Ukraine under conditions of full-scale war. It is highlighted that the investment environment in the regions of Ukraine has significantly deteriorated in times of crisis. This has directly contributed to the demotivation of businesses to engage in investment activities and implement significant investment projects.