media landscape

Polish Media Landscape: Trends and Perspectives on Ukrainian Matters

This article provides with the information about the evolving Polish media landscape, with a particular focus on its coverage of Ukrainian matters. Drawing on a multidisciplinary approach, the study examines the trends, challenges, and perspectives that shape Polish media narratives in the context of geopolitical proximity and historical ties between Poland and Ukraine. The analysis incorporates content analysis of major Polish media outlets, audience studies, and comparative assessments of traditional and digital media.