новинарна фотографія

The article is about the fact that in modern mass-media photos more and more often become not only a visual background to informative, analytical or journalistic text, but as headlines attract attention of audience. Such kind of approach increases quality requirements of illustrative material in modern periodicals because popularity of texts which are published in newspapers and magazines depends on that. Some separate photos might become a kind of visual factage which does not need any verbal explanation.