річ і споживач

THE METHOD OF IMPLEMENTATION OF ETHNO-ART TRADITIONS IN THE DESIGN OF MODERN SUBJECT FORMS

The article consistently reveals the actual problems of the implementation of ethnic artistic traditions in modern fields of design. The role and place of the artifact in the modern object environment as a carrier of ethnocultural traditions is revealed. The interrelationship of the artifact in the thing-consumer system is consistently highlighted, as well as its function in the design of modern subject forms is revealed. A special place in the article is devoted to the study of the method of experimental modeling when it is used in modern design.