туризм; діловий туризм; розвиток; бізнес-тури; бізнес-заходи.

BUSINESS TOURISM AS A PROSPECTIVE DIRECTION OF TOURISM ACTIVITY IN UKRAINE

Purpose. The purpose of this research is to reveal the concept of the “business travel” and improve its classification in accordance with certain areas; to analyze indicators of tourist activity, including the trends of business tourism in Ukraine; to identify the features of business tourism development in some regions of Ukraine.