Analytics for modern business in the conditions of martial law. In particular, it is stated that corporate analytics is aimed at attracting investments, increasing business competitiveness and the efficiency of entrepreneurship, and implementing digital technologies. Corporate analysts play a key role in the implementation of these measures.
The article reveals the peculiarities of creating a professional culture of officials in public authorities, outlines the relevance of the article’s topic and provides an analysis of the status of scientific research of the issue. The main definitions of the concept of ‘professional culture’ have been studied. The article analyzes distinctive peculiarities of managers’ culture and the factors affecting the creation of a professional culture of public authority officials.
Following the national scientific tradition, the core of the profession "architect" can be defined as a continuum of competencies common to all types of architectural work. In turn, competencies consist of specialized skills and knowledge. In the historical process of the development of the profession, new types of competencies appear that form the basis of new specializations. Some of the emerging competencies transfer into the core of the profession on being mastered.
Coaching has been identified as the main tool for personal and professional development that can provide managers with knowledge and skills. It can also show the way how managers have to inspire their employees to new initiatives, so that work brings satisfaction and opportunity for them and allows to reach the appropriate results.
The article deals with the basic aspects of personnel assessment of the industrial enterprise on the principles of marketing; the role of the marketing approach in determining the value of an mployee in the labor market, and the formation of a modern and potentially viable competencies of personnel is emphasized; the importance of the social aspect ofpersonnel efficiency assessment in terms of the spread of socio humanistic trends is underlined.