Emerging as a crucial tool for companies in many industries, emotion recognition offers a greater understanding of consumer views of goods and services, hence strengthening client connections, improving service delivery, and guiding emotionally intelligent marketing strategies. Particularly with the use of transfer learning techniques, end-to-end image-based emotion categorization has gained popularity in the last several years. In tackling such challenging tasks, deep learning models have shown great efficacy. Though reading emotions from visual data presents difficulties, the discipline still provides great room for creativity. This paper investigates the classification of emotional expressions in pictures using sophisticated transfer learning models: EfficientNet, ResNet50V2, VGG-19, and DenseNet-121 as well as a traditional Convolutional Neural Network (CNN) architecture. To find the most resilient technique, model performance is assessed using conventional measures like accuracy, precision, recall, and F1-score. The findings show that the suggested approach achieves a classification accuracy of 95.7%. These results imply that the method is widely relevant in several business sectors such as finance, marketing, education, healthcare, user experience, digital communication, and public mood monitoring.
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