The article elucidates theoretical and methodological principles of green logistics. The major ecological and economic laws have been generalized. The economic opinion genesis regarding the implementation of new ‘environmental’ paradigm in logistics has been researched. It has been set up that such major categories which play the role of foundation for ‘green’ logistics formation are the following: environmental goods and services, ‘green’ business, cleaner manufacture, ecological management, sustainable development, ‘green’ economics and social business responsibility. On this basis the notion of the ‘green’ logistics has been determined.