корисність

The article indicates the need to objectify the category "information" and establish a legal framework for its regulation, and consider the existing legal acts regulating information. The need to consider as an object of civil law only that information that is the result of human activity was noted. 

The problematic question of the classification of information to objects of civil law was raised, to answer this question, the characteristics of the object of civil law, derived by civil scientists, were analyzed. 

The concept of «breakthrough» products, their characteristics and methods of their identification are specified. The main approaches to pricing the products that are new to the market are analyzed. The basic factors that affect formation of the «breakthrough» product consumer value are examined. The use of methodology for the «breakthrough» product pricing according to the level of its consumer value is grounded.