Formulation of the problem The system of specialist training, which allows providing public authorities with highly qualified and competent personnel, plays a significant role in the development of the public administration sector. The public service personnel should ensure the effectiveness of activities based on compliance with European democratic principles and standards of social development.
The main issues of formation and development of the corporate culture in the framework of the reforming of public administration system are considered. On the basis of the study and analysis of the experiences of other European countries, modern tendencies in public administration science and practice, the best national and international practices, the relevant proposals on further development of the corporate culture are prepared.
The conceptual analysis of models of communication policy is conducted that made it possible to identify its instrumental role in ensuring the effective interaction between public authorities and community, to classify main scientific approaches to systematization of models of communication policy, to indicate its advantages and disadvantages, and to identify communication errors that can occur under certain implementation conditions of those models. The information flow control algorithm in the communication interaction between public authorities and the public is developed.
The article analyzes theoretical bases of the research of organizational and legal mechanisms of public management in Ukraine, shows the importance of proper theoretical study of their nature, components, interconnections and interdependence. There were investigated two approaches to the interpretation of the concept of “mechanisms of management”, which can be described as structural-organizational and structural-functional.
Problem setting. Under the conditions of the intense labour market and fierce competition, talented and highly productive workers, who can learn quickly and adapt to rapid changes in the environment, and possess a range of unique skills, knowledge and competence in a particular field are particularly valuable. It was these employees who led the emergence of the new term “war for talent”, which initiated the formation of a whole direction in approaches to personnel management, namely talent management.