In the article methodological approaches to evaluating the economic potential are generalized. The whole set of approaches are divided into two groups: static approach, which is based on state of the potential, its system connections, and dynamic approach, which is based on consideration of the potential change processes (formation, use, development). The interconnection between economic potential and selected methodological approach to its assessment is established. On the basis of the the definition of the base of each approach resource, factor and structural approaches to the evaluation of industrial potential are identified. The application of functional approach to comprehensive assessment of industrial potential is offered. Characteristic features of this approach are: potential is determined by the interaction of components, each component has its own functionality, realization of each function requires a particular set of resources. Potential assessment methods are considered, their classification is conducted. Expediency of application economic and mathematical methods for the evaluation of industrial potential are grounded
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