війна

As a result of globalization processes, information about products, firms is distributed through websites, social networks, chats, platforms, etc. Every year, the number of involved users of the Internet and social networks grows, as people increasingly prefer digital sources of information in contrast to traditional ones. Digitalization processes in the world are intensifying, so digital marketing today is a promising direction of product promotion, clearly oriented to the target audience. It provides fast twoway ‘seller-buyer’ communication, deep analysis of consumers.

Existentialism is considered as the “past” philosophical trend and lifestyle, the popularity and flowering of which falls on the 40s-70s of the XX century. Also, no one reads the works of existentialists and they fall like dust on library shelves. The peer-reviewed newest handbook on contemporary existentialism challenges these two statements and opens up new ways of existential thinking in the XXI century. Its sections impress with the novelty of the subjects of existential reflection: from methodologies and technologies to the phenomenon of aging and disability.

Modern doctrinal approaches to the definition of the concepts of “state” and “statehood” are
debatable and sometimes controversial, which necessitates their clarification in view of the existing global
and local trends.
It is suggested that “statehood” is broader than the concept of “state”. The former is associated
with independence, state sovereignty, the existence of state and municipal authorities, a system of legal
norms and their international recognition. The main characteristics of statehood include the national self-

This research delves into the intricacies of industrial park development and warehouse logistics in Ukraine, focusing on the challenges and opportunities arising in the aftermath of a full-scale invasion. It provides a comprehensive analysis of the existing landscape of industrial parks within Ukraine in 2023, encompassing their geographical distribution, developmental status, and financial capabilities.

The scientific article is devoted to the study of the activities of local self-government bodies during the period of martial law in ensuring the functioning of society, characterization of the concept, competence and features of local self-government bodies, and types of local self-government bodies. The article examines the scientific and regulatory approaches to defining the most important functions of local authorities, in particular, ensuring the constitutional rights and security of citizens.

This article provides a comprehensive analysis of the portrayal of Ukraine in foreign online media such as BBC, CNN, The New York Times, The Guardian following the outbreak of war in Israel, highlighting the interconnectedness of international conflicts and their media coverage. Initially, the article explores the immediate shift in media focus, scrutinizing how major online outlets adjusted their attention from the ongoing situation in Ukraine to the emerging conflict in Israel.

The article presents an attempt to define the term «military photography» as a genre of photo- journalism. The article considers the role and significance of military photography in the modern in- formation space in the context of the full-scale Russian-Ukrainian war as an element of visual design of texts and one of the important documents of war crimes recording. The relevance of the publication lies in the fact that armed conflicts, local military unrest, or full-scale wars have long been of interest to the audience in terms of visualizing their course.

The general formulation of the issue and its connection with important scientific and practical tasks. Youth policy is very important for any country because young people are the main resource for the future development of the state. Ukraine is no exception, and youth policy presents great importance from the scientific perspective.

This article analyses the characteristics and prospects of the global big data market, and identifies the sources of data leakage in the global big data market. A study of the peculiarities of the development of the big data market in Ukraine in the economic context before and during the war was conducted, which revealed the influence of international institutions in the fight against cyber-attacks in the context of disturbances.

The purpose of the study is to develop proposals for the formation of competitive advantages by higher education institutions in the context of war based on a value-based approach.