адміністративні послуги

Abstract. The article examines the issue of performance evaluation civil servants in the context of improving the civil service. It is emphasized that the evaluation of civil servants is an important element in management process which ensures transparency, accountability and compliance the official duties performance with the established standards. At the same time, an effective evaluation system should take into account current challenges and trends, including digitalization, increasing demands on the quality of services, and the need to adapt to changes in society.

The concepts of modern public policy of Ukraine in the sphere of provision of administrative services are examined. The main disadvantages in provision of local administrative services are identified. The ways of creation of favorable conditions for qualitative resolution of citizens’ problems are offered.

This article examines theoretical elaborations of the concepts “service”, “public service”, “municipality”, “municipal service” and “administrative service”. The article identifies features of administrative services and peculiarities of their provision by local self-government bodies. The concept “municipal administrative service” is defined.

Problem setting. The COVID-19 pandemic, global quarantine, quarantine restrictions created the conditions for society to react quickly. Digital technologies are now being used more intensively, and the public administration sector is no exception. At the same time, the country's development requires systematic strategic and tactical decisions that will accelerate the introduction of modern digital technologies in all spheres of Ukrainian society, also forming and implementation of public policy at various levels of government.

The article examines the features of the legal regulation of electronic administrative services. It is noted that one of the components of information society development is e-government - a new format of organization of public authorities, which creates the necessary conditions to increase efficiency, transparency, openness of these bodies using information and communication technologies, which should be tailored to the needs of citizens.

The article is devoted to the study of the administrative services quality and marketing tools that can provide it.