ASSESSMENT OF THE PRODUCTION AND EXPORT-IMPORT POTENTIAL OF THE SUGAR MARKET

O. Ye. Shandrivska; A. R. Kuryn

The purpose. The aim of the study is to investigate the trends in the development of the sugar market in Ukraine, taking into account the trends in the global sugar market.
The objectives of the study are as follows:
– to analyse certain parameters of the global sugar market;
–- studying the specifics of the sugar market in Ukraine and its export-import potential in the context of macroeconomic and geopolitical disturbances;
– studying the impact of the beet industry on the efficiency of the sugar market in Ukraine.
Such research methods as the systematic method were used to study the situation of the sugar market in Ukraine, taking into account world trends; analytical method - for quantitative analysis of the production and export-import potential of the Ukrainian sugar market; statistical method - for the analysis of the production and export-import market of sugar in Urkain.

Value and added value. The current state and problems of development of the sugar market in Ukraine and its place in the world sugar market are considered. The specifics of world sugar production and sugar beet as the main raw material for sugar production are analysed. The peculiarities of sugar exports and the volume of sugar consumption per capita in the world are identified. The dynamics of transformation of the main parameters of the sugar market in Ukraine is analysed and its export-import potential is estimated. The sequence of calculation of the sugar market capacity in Ukraine and market shares of the main sugar producers is considered.

Practical value. The results of the conducted research in terms of determining the state and development trends of the sugar market, taking into account world trends, will be interesting for producers of the sugar industry when they carry out export-import transactions with sugar; producers of the beet sugar industry when interacting with counterparties from the sugar industry in terms of the application of integration strategies

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