Project of electronic content commerce system development and implementation

2015;
: pp. 321 - 348
Authors: 

Andrunyk V., Vysotska V., Chyrun L.

Lviv Polytechnic National University

In the given article the main problems of electronic content commerce and functional services of commercial content processing are analyzed. The proposed model gives an opportunity to create an instrument of information resources processing in electronic content commerce systems (ECCS) and to implement the subsystem of commercial content formation, management and support. The process of ECCS design and creation as an Internet marketing result is iterative. It contains in its structure a number of stages (from the analysis, design and development of a plan to a prototype construction and experimental tests). The latter process begins with the specifications and layout formation, content template creation, content formation and its subsequent publishing according to the site’s structure. In the initial stages (before setting functional requirements and development process initiation) regular users are involved into the process through poll letters, alternative design and prototyping of varying degrees of readiness. Thus, valuable information is collected without much effort, along with both evoking users’ sense of direct involvement in the design process, as well as winning their trust. The paper analyzes sequence methods and models of information resources processing in electronic content-commerce systems. It also allocates the basic laws of the transition from commercial content formation to its implementation. The formal model of ECCS is created, which allows the implementation in phases of the commercial content lifecycle. The developed formal model of information resources processing in electronic content-commerce systems allows us to create a generalized typical architecture of ECCS. The generalized typical architecture of ECCS is proposed in the paper, which helps implement the processes of commercial content formation, management and realization. Based on the analysis of the basic tasks of electronic content commerce system (ECCS), instrumental means, information technologies and software for constructing of such systems have been analyzed and summarized in the article. ECCS functional diagram with information resources processing subsystems has been developed. The overall architecture, objectives and principles of ECCS realization were described in details. The functional elements of the system were described according to GOST 24.204.80, GOST 24.201-79, GOST 19.201-78, GOST 34.602-89, IEEE Std 1233, 1998 Edition, IEEE Std 830-1998. Software creation tools as well as management and maintenance of the content, and the software realizations of developed ECCS with information resources processing subsystems to set up e-commerce in online newspapers and journals are also presented in the article. The functional logistic method of content processing as the content life cycle stage is proposed in the given article. The method of commercial content processing describes the information resources formation and rubrication processes and simplifies the commercial content management. In the given article the main problems of functional services of commercial content processing are analyzed. The proposed method gives an opportunity to create means of information resources processing and to implement the commercial ECCS.

1. Клифтон Б. Google Analytics: профессиональныйанализпосещаемостивеб-сайтов / Б. Клифтон. —М. : Вильямс, 2009. — 400 с. 2. Основымоделированияиоценкиэлектронныхинформационныхпотоков / [Д. Ландэ, В. Фурашев, С. Брайчевский, О. Григорьев]. — К. : Інжиніринг, 2006. — 348 с. 3. ЛандэД. Основыинтеграцииинформационныхпотоков: монография / Д. Ландэ. — К. : Інжиніринг, 2006. — 240 с. 4. ПоспеловД. Ситуационноеуправление: теорияипрактика / Д. Поспелов. — М.: Наука, 1986. — 288 с. 5. CM Lifecycle Poster [Electronic resource] / Content Management Professionals. — Retrieved 20 July 2010. — Access mode: http://www.cmprosold.org/ resources/poster/. — Title from the screen. 6. EMC. Content Management Interoperability Services. Appendices. Version 0.5 / EMC, IBM, Microsoft. — Hopkinton : EMC, 2008. — 17 p. 7. EMC. Content Management Interoperability Services. Part I. Version 0.5 / EMC, IBM, Microsoft. — Hopkinton : EMC, 2008. — 76 p. 8. EMC. Content Management Interoperability Services. Part II — REST protocol binding. Version 0.5 / EMC, IBM, Microsoft. — Hopkinton : EMC, 2008. — 79 p. 9. EMC. Content Management Interoperability Services. Part II — SOAP protocol binding. Version 0.5 / EMC, IBM, Microsoft. — Hopkinton : EMC, 2008. — 37 p. 10. Hackos J. Content Management for Dynamic Web Delivery / J. Hackos. — Hoboken : Wiley, 2002. — 432 p. 11. Halvorson K. Content Strategy for the Web / K. Halvorson. — Reading : New Riders Press, 2009. — 192 p. 12. McGovern G. Content Critical / G. McGovern, R. Norton. — Upper Saddle River : FT Press, 2001. — 256 p. 13. McKeever S. Understanding Web content management systems: evolution, lifecycle and market / S. McKeever // Industrial Management & Data Systems (MCB UP), 2003. — No 103 (9). — P. 686–692. 14. Nakano R. Web content management: a collaborative approach / R. Nakano. — Boston: Addison Wesley Professional, 2002. — 222 p. 15. Osgood C. The nature and measurement of meaning / C. Osgood // Psychological Bulletin, 49 (1952). — P. 197–237. 16. Papka R. On-line News Event Detection, Clustering, and Tracking : thesis for the degree doctor of philosophy / R. Papka. — Amherst : Massachusetts University, 1999. — 154 p. 17. Woods R. Defining a Model for Content [Electronic resource] / R. Woods. — 2010. — Access mode: http://www.contentmanager.net/ magazine/article_785_defining_a_model_for_ content_governance.html. — Title from the screen. 18. Rockley A. Managing Enterprise Content: A Unified Content Strategy / A. Rockley. — Reading : New Riders Press, 2002. — 592 p. 19. Stone W. R. Plagiarism, Duplicate Publication and Duplicate Submission: They Are All Wrong! / W. R. Stone // IEEE Antennas and Propagation, 2003. — Vol. 45. — No 4. — P. 47–49. 20. Sullivan D. Invisible Web Gets Deeper [Electronic resource] / D. Sullivan // Search Engine Report. — 2002. — Access mode: http://searchenginewatch.com/sereport/article.php/2162871. — Title from the screen. 21. The Content Management Possibilities Poster [Electronic resource] / Metatorial Services, Inc. — Retrieved 20 July 2010. — Access mode: http://metatorial.com/pagea.asp?id=poster.