An important role in the development of economic systems of the world’s leading countries is played by small and medium-sized businesses, which are the basis of the economy, create GDP, are a significant source of budget replenishment, provide the largest number of jobs. In the conditions of open economy it is important to compare the national economy with European and world countries, to define strategies that will set the vector of development of a competitive country and ensure accelerated economic growth. The aim of the proposed study is a comprehensive comparative analysis of the Ukrainian business environment in the field of small and medium enterprises in the European context. Modern challenges have made changes and adjustments to the economic development of the world and Ukraine. Therefore, it is important to summarize the practical experience of Ukrainian and world’s small and medium-sized businesses during the crisis and identify prospects for further developTmheenat.rticle is devoted to a comprehensive study of small and medium-sized businesses in Ukraine. What was conducted is a statistical assessment of the overall performance of medium and small businesses in terms of individual countries; the criteria for obstacles to doing business in Ukraine were identified. In order to analyze the positioning of Ukraine in the global space, a study of the essential characteristics of ratings and indices that assess the social, economic and political spheres in Ukraine, highlights the current state of small and medium business, identified its place in interstate comparisons. The key directions of activation of small and medium business in the conditions of eco- nomic crisis caused by the world pandemic are generalized and singled out.
The research methods: are comparison, explanation, abstraction, empirical analysis and syn- thesis, a combined method of similarity and divergence.
Current situation and negative trends in the development of small and medium-sized businesses in Ukraine and institutional constraints on entrepreneurship caused by the economic crisis due to the global pandemic require increased attention to the current problem of business units and use the positive experience of leading European countries. medium business.
In the long run, Ukraine must ensure the sustainable development of its own institutional and legal framework for SME policy, expand deregulation measures and ensure a level playing field for SMEs. In addition, promoting the greening and internationalization of SMEs and providing business development services will help increase the competitiveness of the Ukrainian economy. Prospects for further research lie in the field of comparative analysis of government policy research in the field of small and medium-sized businesses in the European dimension in order to identify contradictions.
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